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empowers one-stop marketing growth
Leveraging LIANWEI's self-developed mini-program platform, it enables more efficient customization of all-in-one mini-programs, empowering brands to conduct multi-platform marketing activities, publish content, integrate user data, and improve enterprise marketing efficiency, thereby enhancing brands' customer acquisition and conversion capabilities.
Core Values-
Supports integrated EC+CRM+O2O
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Flexible functionality, customizable development
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Efficiently connect to other systems (WeChat Work & OMS, etc.)
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Independent maintenance, timely response
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Complete consulting services from strategic planning to implementation
It supports multi-dimensional data analysis (such as monthly/weekly/daily, customer/product/membership level, card binding rate, NPS, etc.), and provides preset reports, self-service analysis dashboards, and flexible data insight tools to drive business decisions.
Key capabilitiesCore Value-
From Insight to Blueprint, Building a Data-Driven Operations System
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Full-cycle companionship product operation
Through periodic iterative upgrades, multiple rounds of stress testing, online support, on-site training, and assistance with new store onboarding, we ensure the smooth progress of the project and its rapid replication to more scenarios.
Key capabilitiesCore value-
Providing full-cycle execution support from implementation to iteration
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Mini Program Platform: A transit point for member information and data
Capability Module
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Event Management
It covers a variety of event types, is highly configurable, and reduces the difficulty of brand operation.
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Promotion Management
It can cover almost all types of promotions on the market, meeting the promotional needs of customers in different industries.
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Rights Management
Offer personalized activities or services based on membership level or other membership tags.
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Points-based interaction
Connect to the brand's CRM system and offer diverse points-based interactive features.
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Product Management
It supports integration with other systems, eliminating the hassle of creating and uploading images, and supports batch uploading and delisting.
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Order Center
View user information based on orders. There are various order types, including points orders and product orders.
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Offline channel expansion
Based on brand needs, it has been expanded into an online mini-program and an offline O2O integrated mini-program.
Adapt to business scenarios
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Omnichannel Membership and Precision Marketing
By integrating online and offline membership systems, enabling the redemption of points and coupons across all channels, and leveraging AI-generated user profiles to conduct personalized marketing, the repurchase rate of members can be effectively increased.
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Store digitalization and intelligent operation
Empower stores to implement digital capabilities such as scan-to-buy, smart shelves, and self-checkout, and combine LBS to accurately push nearby store activities to improve in-store conversion and operational efficiency.
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Data-driven intelligent decision making
By integrating multi-dimensional data such as sales, membership, and inventory, it provides visualized analysis and AI sales forecasting to help enterprises agilely adjust strategies, optimize inventory structure, and reduce operating costs.
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Social fission and private domain growth
By leveraging social features such as group buying and distribution, we can achieve user acquisition through viral marketing and refine our operations through WeChat groups, thus achieving a virtuous cycle of low-cost new customer acquisition and sustained repeat purchases from existing customers.
Lianwei Advantages
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Build a multi-platform mini-program development platform (integrated)
The existing, scattered business-side mini-programs can be integrated into the mini-program development platform while retaining all current brand requirements.
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Modular functional framework with high reusability
All platform activities can be reused and deployed with simple configuration.
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Deeply connect with the client group's internal application ecosystem (precision)
We have extensive experience integrating with multiple platforms of most service providers on the market.
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Data security and stability performance proven over many years (security)
Get used to and comply with the client group’s security management procedures and standards.